May 15 - Lowe's is serving up steak as a purchase incentive.

May 9 - Lowe's this month hosts its annual "Plant for the Cure" campaign, which benefits breast cancer awareness organization Susan G. Komen for the Cure.

Store brands are ramping up packaging and product quality, creating much stiffer competition for national brands at retail

Dec. 17 - The Institute presents a review of marketing and merchandising activity at more than 50 leading retail chains. Coverage includes more than 350 images of seasonal displays, signs, store environments and marketing collateral.

Retailers are researching their guests like never before, and CPG brands are expected to tailor displays to these specific shopper profiles.

P-O-P Times conducts its annual survey of the in-store marketing world, and learns what brand marketers, agencies and P-O-P producers think about hot-button issues.

Proteus' Bill Sterling and Paul Metaxatos discuss how quality design can thrive within the big box world despite continual pressures to reduce costs and increase margins.

In this presentation from the 2006 In-Store Marketing Expo, Bradley Farnsworth of The Farnsworth Group examines how home center signage programs can help consumers navigate the store and make purchase decisions at the shelf.